Online store Ozone (a popular Internet retailer in Russia) has launched a marketplace that gives users the opportunity to sell their products. At the moment it is operating in the beta testing mode. In July the first partners will be connected to it, and then the marketplace will operate in full capacity.
To sell their own goods, the sellers should register. They will determine the list of goods and set prices on their own. In addition, Ozone will provide all services for conducting transactions and ensure the delivery of goods across the Russian Federation.
The marketplace will allow ordinary sellers to use the functionality of the online store, which will significantly reduce the time and simplify the sale of goods.
Ozon.ru was created in 1998. Now there are 5 million items in different categories there. It is visited by more than 3 million customers every year.
Sistema Fund, a communication operator MTS and the investment company Baring Vostok are among the shareholders of Ozone. The first two companies became the owners in 2014, buying 10.8% of the shares for $ 75 million. Later, MTS expanded its stake to 16.5% after conducting several deals with small shareholders.
The material was prepared with the participation of Anjela Chromova,
a leading analyst of the brokerage company CT Trade